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BT’s Web Services have been positively received by the application development community. SMBLive developed BT Tradespace, a fast growing business community combining the best of a business directory listing with an interactive web presence. The BT SDK was used to build a click to call feature enabling customers to contact traders in their local area.

BT Tradespace has enabled nearly 60,000 small businesses to interact with existing and prospective customers online. Matt Howard, CEO at SMBlive, said: “BT’s telephony services allowed SMBLive to quickly and easily develop a voice enabled web application on top of BT’s world class carrier platform. They are an efficient and cost effective way for developers to create ‘communications enabled’ software applications. Other options we investigated had neither the ease of use nor the inherent backing of BT’s high-availability, world-class, carrier infrastructure.”

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